Senior Advertising Communications Manager

AT&T - Atlanta, Georgia

AT&T Entertainment Group is one of the hottest business opportunities specializing in the development of content and experiential marketing and advertising program development.  As such, AT&T seeks a dynamic individual to assist in the development of marketing communications programs in support of AT&T Entertainment Group (Mobility, Video, Broadband) products and services utilizing various advertising media for both regional and local and national campaigns.

As Senior Advertising Manager your focus will be on local campaigns against full suite of Entertainment Group products, and national campaigns supporting Connected Car, AT&T Thanks, and other special initiatives.

Our ideal candidate should have significant experience with marketing communications, advertising and agency management, as well as understand new technology and digital marketing concepts.   

In this role you will be responsible for development and management of local and national advertising components, regional and local market initiatives and competitive response initiatives.  You will collaborate with all internal partners to ensure a best in class presence.

To be successful in this role you will excel at the following:

• Developing, executing and monitoring integrated communications programs
• Project managing tracking against deadlines, production schedules, budgets
• Managing local advertising messaging to align with national initiatives including messaging, rotations, trafficking and broadcast, digital on-air sponsorships
• Maintaining advanced knowledge of broadcast, digital, mobile, social, print, OOH, and radio production
• Maintaining knowledge of media best practices

 

• 3 years’ work experience in integrated marketing, advertising, marketing communications
• Bachelor’s Degree in marketing, advertising, communications or related discipline strongly preferred
• Advertising agency experience
• Solid understanding of media planning
• Strong project management and motivation to overcome issues independently
• Exceptional organizational and problem solving skills, demonstrated ability to multitask
• Proficiency with Microsoft Office products including Word, PowerPoint, Excel, Outlook
• Superior written and oral communication skills
• Excellent customer and client service skills
• Ability to travel as needed

• Knowledge of wireless terminology, products and services
• Knowledge of telecommunications industry and terminology

• Competitive pay (base salary plus bonus incentive). 
• Excellent benefits (401k, tuition reimbursement, paid time off, medical/dental and more!)
• Top-notch on-going training on the latest technology
• A fun, fast paced work environment

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Posted: 30+ days ago

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